Entries by Dominiek

Keep it clear: language, that is!

You encounter it every day: small print in a contract or bill, ‘legalese’ from a law firm, medical jargon from your doctor, … The list goes on and on! All too often, texts – whether written or spoken – are difficult to understand, even if you have above-average language skills. Of course, we are all […]

GDPR and marketing communications – 10 things you need to know

On May 25, 2018, the new European Privacy Act – the General Data Protection Regulation or GDPR – will enter into force. Its goal is to protect consumers from abuse of their personal data. In today’s data-driven economy, this has significant consequences for all companies that hold the personal data of EU citizens. Importantly, it […]

Customer testimonials: the ‘can’t miss’ communication tool

They say doctors make the worst patients… that may or may not be true, but certainly for us, as communications professionals, creating our new website presented many challenges! We approached it by acting as if we were our own clients. We asked ourselves all the questions we pose when putting together a client’s project – […]

As Google marks http forms ‘not secure’: time to go https?

It’s not really ‘new’ news, but the deadline is approaching: in April, Google announced that it was extending its plan to mark HTTP sites as ‘not secure’, by adding this warning when Chrome users enter data on an HTTP page. This means your forms, login fields and other input fields could be affected as of […]